Kim Atkinson is Chief Communications Officer at Honor and Home Instead, and leads the company's brand, marketing, and communications efforts. Atkinson has more than 20 years of experience in communications and brand marketing for MedTech companies and hospitality franchises. Since joining the companies in 2023, she has led the launch of the Home Instead brand, positioning the 30-year-old brand at the forefront of innovative home care service for the global aging population, while building Honor Technology's corporate position as a leading health technology innovator. Most recently, Atkinson served as SVP of Communications for telehealth platform SmileDirectClub, SVP of Communications at high growth wellness brand Athletic Greens and established the Global Content Studio at IHG to expand the marketing communications capabilities for the global hotel company's 17 brands, including Holiday Inn, InterContinental, Hotel Indigo and more. Before transitioning to brand communications, Atkinson served in editorial roles at Forbes Travel Guide, Boston Magazine, and Meredith Corporation.
